Expedia.com and the National Football League Team Up for NFL Fans

Expedia.com,
the online travel service, and the National Football League announced a
multi-year sponsorship agreement making Expedia.com the Official Travel Sponsor
of the NFL.

Expedia.com
is now the ultimate travel planning and booking resource for 170 million NFL
fans following their favorite team during football season. In addition to
travel deals and NFL-focused destination information, Expedia.com customers
will have the opportunity to purchase vacation packages including tickets to
league events such as the 2008 NFL Pro Bowl. All NFL-oriented deals and
information can be found at http://www.expedia.com/nfl.

Starting
today, Expedia.com kicks off “NFL Mondays,” rewarding travelers with
up to $100 redeemable for merchandise on NFLShop.com when they book a hotel or
vacation package in any NFL city every Monday through Dec. 3, 2007. Expedia.com
will also launch an NFL-themed sweepstakes in December that will give one fan
the chance to win a once-in-a-lifetime, grand prize travel package to Super
Bowl XLII in
Arizona and the 2008 NFL Pro Bowl
in

Hawaii.
Twenty other lucky winners will receive a trip to either the Super Bowl or the
Pro Bowl and 11 additional daily winners will receive a gift certificate for
merchandise on NFLShop.com

“We
help more people realize their travel passions than any other travel company,
which makes Expedia.com the ultimate place for NFL fans to plan and book a
trip,” said Paul Brown, president, Expedia.com. “In partnership with
the NFL, we look to inspire the fan in everyone and encourage a loyal following
for teams and players at home and on the road.”

“This
partnership brings together two of

America’s favorite passions, the
NFL and travel,” said Peter Murray, the NFL’s senior vice president of partnership
marketing and sales. “We are looking forward to working with Expedia to
provide our fans with even more ways to enjoy the NFL.”

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