TSA Madrid Delivers Content to European Viewers via Genesis Networks Fiber

Genesis Networks fiber infrastructure has been chosen by
Telef nica Sistemas Audiovisuales Madrid (TSA
Madrid) to transmit a package of programming via the SKY Italia satellite
platform to TSA viewers in Europe.

“In our business, we’re often presented with
opportunities that require us to act quickly in order to reach new markets and
expand our service offerings,” said Joaquin Ramos Hernandez, broadcast
manager, TSA Madrid. “Genesis Networks provided a complete, end-to-end
solution that allowed us to meet very aggressive deadlines for service
delivery.”

Genesis Networks provides a full-time fiber connection that
provides local connectivity for TSA in Madrid
via a simplex fiber connection to the Genesis Networks POP in
Rome, where content is uploaded to the SKY
Italia platform for NDS encryption. From there, the content is carried back to
TSA Madrid via a Genesis Networks fiber connection for distribution to European
audiences. Genesis Networks provides all required video and audio transmission
hardware, as well as 24/7 monitoring and technical support from its network
operations center.

“Every day, the Genesis Networks fiber infrastructure
is providing a more reliable, secure, and high-quality alternative for media
companies such as TSA Madrid, who are looking to expand their service offerings
to broader audiences and geographies,” said Tatiana Zbarsky, project
manager of Genesis Networks UK. “TSA Madrid is an excellent example of the
complementary roles that fiber and satellite technology can play for advanced
content delivery.”