Myklebust Named VP of Vizrt Marketing

Vizrt has named Håvard Saunes Myklebust as its new Executive Vice President of Marketing.  Myklebust fills the post vacated by Dr. François Laborie, who is now Chief Commercial Officer (CCO) for Vizrt.

Myklebust comes to Vizrt from TV 2, the largest commercial television station in Norway, where he held key management roles since 2005.  From 2008 up until now, Myklebust was head of products and research & development for TV 2 Sports.

“We’re extremely excited to welcome Havard to our management team,” says Laborie. “In his career, Myklebust worked closely with many major rights owners of sports and news media properties and held coveted positions at top Norwegian media organizations.  In his many management positions, he has pushed the envelope on technological innovation to advance his companies’ standings in the market.”

In 2007, Myklebust established the website http://tv2sporten.no and became editorial manager of all live streaming of sports for TV 2 Sumo. Previously, in 2006, he led the startup of the new premium pay sports channel, TV 2 SPORT.  In 2005, Myklebust joined TV 2 as the night editor for sports news, then became newsroom editor of football, and served as a co-manager of the largest sports operation in TV 2 history.   Prior to TV 2 Norway, Myklebust worked for several Norwegian newspapers.

“I’m delighted to join Vizrt, which is one of the most exciting companies shaping the media industry today,” says Myklebust said. “My goal is to provide management direction that supports and reinforces the company’s continued growth and follows our future-oriented marketing strategy.”