Polar Mobile Hits 10 Million App Downloads
Polar Mobile’s Apps have been downloaded over 10 Million times and the company has served over 1.5 Billion pages since the first App launch in 2008. Polar now has 320 customers in 11 countries and is powering 1,200 Apps across iPhone, iPad, Android, BlackBerry, PlayBook, Windows Phone, and Nokia devices. In the past year, Polar has increased the number of Apps by 1,500%, the number of overseas customers by 220% and user base by 67%.
“10 million downloads is an achievement the team at Polar is proud of and represents our ability to scale in one of the hottest markets today,” said Kunal Gupta, CEO, Polar Mobile. “2011 has been a big year for us and we continue to focus on enabling the next-generation media experience for our customers globally across all mobile devices.”
Condé Nast International, CBS Interactive, The Globe and Mail, Kompas, Pro Football Weekly, Gulf News, and Transcontinental Media are some of the many media companies that work with Polar Mobile to increase reach and engagement on mobile. Polar Mobile’s growing user base now spans across 117 countries. Their global growth can be attributed to Polar’s globally diverse customer base with top publishers and media companies located in the United States, Canada, United Kingdom, Middle East, and Asia.
“Partnering with Polar is equivalent to adding an effective mobile team overnight, that stays ahead of a fast-moving industry and helps identify opportunities to grow our user base,” says Sean Bell, digital asset manager, CFL.
Sports customers, including the likes of The Hockey News, see a 175% increase in page views served during playoffs and other major sporting events. Over 800,000 articles were shared via Twitter this year alone in Apps powered by Polar Mobile. Polar Mobile’s SMART platform is equipped with rich features including social integration and alert notifications that drive user engagement.
“Polar Mobile helps us move quickly with minimal internal effort and resources when we need to launch Apps across multiple operating systems for major events such as the Royal Wedding of Prince William & Kate Middleton and the Toronto International Film Festival,” says Stephen Henrik, The Globe and Mail.
Polar Mobile’s end-to-end solution makes the transition to mobile fast and easy. A seamless deployment process allows for new Apps to be launched within 3-4 weeks across all smartphone and tablet devices.
With over 100 million tablets to be in market by 2012, 1 billion smartphones to be shipped in 2015 and over 20 billion apps to be downloaded in 2012, establishing a brand in the mobile space now is critical. Polar Mobile makes this happen for media companies globally and furthermore stays on top of the mobile trends to ensure their customer’s digital strategy remains competitive.