Deluxe Pegged as First Mastering Facility for Dolby Vision

Dolby has selected Deluxe as the first facility to offer mastering for Dolby Vision – an new end-to-end solution that helps content creators and TV manufacturers deliver images with greater brightness, color, and contrast by augmenting the fidelity of Ultra HD and HD video signals for over-the-top online streaming, broadcast, and gaming applications.

Deluxe has dedicated an entire color suite in its Hollywood Way facility in Burbank, California, to Dolby Vision operations.

“Dolby’s allowing us to launch the first Dolby Vision mastering service speaks volumes about its faith in the quality of work at Deluxe,” says Gray Ainsworth, EVP for corporate development & strategy at Deluxe Entertainment Services Group. “We are very excited to work with our customers to explore the creative possibilities of an expanded color palette and greater brightness and contrast.”

The Dolby Vision mastering service will be used for episodic and long-form content for TV presentation. It will be conducted on Film Light’s Baselight high-performance color grading system, which has already been optimized for Dolby Vision.

“Creative teams can rely on Deluxe and FilmLight to make their stories come alive visually like never before,” says Roland Vlaicu, senior director of broadcast imaging at Dolby. “They can use the full range of colors, peak brightness and local contrast provided by Dolby Vision, with the confidence that those will be reproduced faithfully on TVs with Dolby Vision technology.”