Recent Posts tagged with DirecTV

ESPN Enters Native 4K Era: Inside the Network’s End-to-End 4K-Production Workflow for College Football

ESPN made waves across the sports-production community yesterday, announcing that it will deliver six regular-season college football games live in native-4K resolution as part of the new “Samsung QLED 4K Game of the Week”, with DirecTV aboard as the first distributor. Beginning with tomorrow night’s Florida-LSU matchup, ESPN will produce six regular season games — […]  More

AT&T Uses Cobalt Digital HDR Tech for Live 4K Broadcasts of MLB Network Showcase

Cobalt Digital announced that satellite service provider AT&T is using high dynamic range (HDR) technology from Cobalt and Technicolor to bring more vivid and realistic images to 4K broadcasts of live “MLB Network Showcase” games on its Directv satellite service. Integrated into the OB truck used for production, the Cobalt 9904-UDX-4K+HDR-ITM card uses the Technicolor […]  More

DirecTV Latin America Enlists Friends of Mine to Create Extensive Soccer Graphics Package

Emmy Award-winning design and branding studio Friends of Mine (FOM) has completed an extensive, nearly year-long graphics package assignment for client DIRECTV Latin America. FOM was retained to create an evolutionary promotional visual campaign throughout the Ligas soccer season that celebrates the excitement of that sport. The campaign, which first aired at the start of the 2017/2018 soccer season […]  More

DirecTV to Deliver AT&T Pebble Beach Pro-Am in 4K

DIRECTV will be providing 4K UHD coverage of the 2017 AT&T Pebble Beach Pro-Am golf tournament, including 4K cameras on holes 7, 17, and 18 on the Pebble Beach course for this PGA tour event. Stay tuned to later this week for full in-depth coverage of the AT&T Entertainment Group and CBS Sports 4K […]  More

AT&T DirecTV To Deliver First Live 4K HDR Telecast in U.S. With Tonight’s Penguins-Golden Knights Game

As first announced at the SVG Summit this week, AT&T DirecTV will become the first U.S. pay-TV provider to offer a live 4K HDR telecast with tonight’s production of the Pittsburgh Penguins vs. Vegas Golden Knights game. The NHL matchup will be simulcast on NHL Network. In addition to the Penguins–Golden Knights game, AT&T DirecTV will […]  More

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