Recent Posts tagged with Nielsen
By SVG Staff | Thursday, March 3, 2022 - 9:36 am
The National Football League and Nielsen collaborated on a survey to complement Nielsen’s measurement data to better understand how many people may have watched Super Bowl LVI, particularly in group […]
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By SVG Staff | Thursday, September 3, 2020 - 4:27 pm
Telestream has announced a new option for Vantage that supports automated Nielsen C3 and C7 watermarking with pre-render SID reservation. Available immediately, the new option enables broadcasters making VOD and […]
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By SVG Staff | Wednesday, September 2, 2020 - 9:00 am
Nielsen has unveiled new enhancements to its Fan Insights platform enabling sharper visibility into the interests, media consumption behaviors, brand attitudes, and purchasing habits of sports fans around the world. […]
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By SVG Staff | Wednesday, July 29, 2020 - 9:00 am
Nielsen has released findings from its first-ever “Promoting Racial Equality in Sports” study capturing U.S. sports fans’ attitudes on racism. Conducted in July 2020 following nationwide protests against systemic racial […]
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By SVG Staff | Wednesday, July 8, 2020 - 9:00 am
Nielsen Gracenote has strengthened its Sports businesses by appointing David Faulknor to the key role of Senior Vice President, Product Management. Tapping nearly 20 years of product leadership experience with […]
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By SVG Staff | Tuesday, November 20, 2018 - 2:03 pm
In this special session presented at the 2018 SVG Esports Production Forum in Los Angeles on Nov. 6, Nielsen Esports Managing Director Nicole Pike provided an overview of the rapidly […]
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By SVG Staff | Wednesday, October 10, 2018 - 11:47 am
SuperData, a Nielsen company, is launching the SuperData Arena dashboard, a new media measurement tool developed to provide games publishers, brands, and sponsors with in-depth audience metrics and insights across […]
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By SVG Staff | Friday, December 8, 2017 - 11:40 am
Comprehensive results from ESPN’s first seven weeks of Nielsen Total Live Audience are in, and the data shows that streaming and out-of-home (OOH) are contributing significant incremental audience. Specifically among Millennials […]
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By SVG Staff | Tuesday, November 14, 2017 - 11:35 am
Nielsen has formed an agreement with Comcast to use Comcast’s set-top box data in its local television measurement service. With this agreement in place, Comcast becomes the fourth major cable or […]
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By Brandon Costa, Director of Digital | Wednesday, July 19, 2017 - 2:03 am
Nielsen ratings have long been the currency in sports television, but how is that data reflecting the rapidly evolving live sports industry? On this episode of The SVG Podcast, we […]
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