CSTV AND BROADBAND Enterprises ANNOUNCE SYNDICATION
CSTV Networks and Broadband Enterprises, which specializes in broadband video sales, syndication and original production, announced a syndication partnership agreement. Syndicated programming will include college sports highlights, interviews, special features and archived content.
As part of the new deal, select CSTV broadband content will be
distributed across Broadband Enterprises’ network of over 500
affiliated websites, including a host of sites which target sports
enthusiasts as well as college audiences. Broadband Enterprises will
sell advertising sponsorship around the programming provided.
“Broadband Enterprises gives CSTV the opportunity to reach more
online college sports fans in more places than ever before”, said
Ellie Hirschhorn, Executive Vice President, CSTV Digital.
“Syndicating selected content through Broadband Enterprises gives our
brand and our content excellent exposure, extending our reach as we
continue to utilize innovative means to connect passionate fans to the
teams and content they love.”
“We view CSTV as the dominant collegiate sporting brand both online
and off, and this partnership will allow us to roll up significant
market share of the high-valued demo that CSTV caters to,” said Bryon
Evje, COO of Broadband Enterprises.