Chyron interfuses product portfolio with tech demonstration at NAB

Chyron
Corporation has expanded its interfuse technology. An adaptable workflow solution
for news, sports, election coverage, entertainment and education, interFuse
combines all of Chyron’s existing products into a flexible, interoperable
solution that will provide clients with an adaptable, scalable and reliable workflow
package for all industry segments.

Built on the Adobe Extensible Metadata Platform (XMP), interfuse technology
further enhances Chyron’s reputation as an integrated, high-performance,
graphics solutions provider. The Adobe XMP labeling technology is fast becoming
the de facto standard for adding intelligence to media by embedding metadata
into media objects (images, movies) and Chyron is currently the only broadcast
graphics company to offer Adobe XMP integration. interFuse provides a number of
key benefits to broadcasters including:

* Centralized
multiple device playout control over LAN/WAN

* Remote graphics creation over LAN/WAN

* Adobe XMP metadata integration, management and control

* Integrates entire Chyron product line with a single, easy-to-use GUI

The integration of Adobe XMP with interFuse means less duplication of effort
and reduced potential for mistakes. For example, users can use XMP metadata to
automatically populate a text region, as well as enforce graphics rules such as
preventing an image of a soccer athlete from being used in a graphic designed
for tennis athletes.

“Adobe’s XMP technology has become the industry standard for expressing
valuable metadata,” said Simon Hayhurst, director of product management
for Adobe’s dynamic media group. “We are pleased to have worked with
Chyron to give creative professionals working with the interFuse creative
workflow technology this new level of asset

management capability.”

Michael Wellesley-Wesley, Chyron CEO added, “This demonstration of interFuse
at NAB2007 further underlines Chyron’s strong commitment to streamlining our
clients’ workflows, reducing client operating costs and greatly improving
on-air quality.”

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