Race Central TV Welcomes New Sponsors

Central, the Rocky Mountain Region’s TV and radio home for local, national and
international motorsports coverage, announced two new additions to its family
of sponsors. Turn Left Energy Drink and Checkpoint Racing have become the
newest partners in Race Central’s lineup of TV, radio and Podcast productions
that bring the greatest names in motorsports to fans throughout the


Turn Left
Energy Drink is a new, high-powered beverage created with the motorsports
enthusiast in mind. A product of DC Brands International, based in

Wheat Ridge,
Turn Left is a product made by race fans for race fans.

Located in
Downtown Denver, Checkpoint Racing specializes in providing racing equipment,
tuning supplies, electronics, composites, clothing and accessories for race
competitors and enthusiasts of all types of auto racing. Checkpoint Racing
serves as a retail outlet for such vendors as Sparco, Momo, Pyrotec, Hella and
many others.

announcement comes on the heels of an exciting and ground-breaking new
agreement with the FIA World Rally Championship (WRC). Beginning earlier this
year, Race Central became a new presenter of WRC coverage, featuring
up-to-the-minute action shots, coverage of races and drivers, interviews, race
results and leader board information. Race Central now brings the excitement of
WRC racing to countless American rally racing fans.

WRC is an
international auto racing series of 16 rally racing events held in 16 countries
across four continents. Races are held over three-day weekends on closed public
roads, both paved and unpaved, gravel, snow and asphalt. Some of the most
skilled drivers in the world compete in cars traveling at speed of up to
200kph, built by the world’s leading manufacturers, such as Subaru, Ford and

World Rally Championship is the fastest-growing form of motorsports on the
planet,” said Kurt Hansen, host of Race Central and president of
Motorsports Media, Inc. “Not only does WRC have a rapidly growing fan base
that follows the series on TV, the Web, etc., but WRC-based video games have
quickly become the most-played video games in the world. WRC offers great
racing, and will provide unique and powerful marketing opportunities for our
two newest partners, Turn Left Energy Drink and Checkpoint Racing. We’re
thrilled to be working with them and all of our sponsors as we bring WRC
coverage back to American fans of rally racing.”

Race fans
can catch WRC action every week on Race Central TV on Altitude Sports &
Entertainment in

as well as its affiliates nationwide. Check local listings for time and channel
information, or visit www.racecentralmedia.com.

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