Redback Networks to provide 40 broadband camera feeds for San Jose Grand Prix

Networks, an Ericsson company that makes video-centric routers for 75 percent
of the world’s largest triple-play networks, announced more than 40 broadband
video camera feeds will provide a personal video experience for San Jose Grand
Prix race fans, July 27-29.

The live
broadband video feeds will be managed by Redback’s SmartEdge multi-service edge
routers, and delivered to race fans over a wireless network infrastructure. The
live video feeds can be accessed for free over Internet-enabled PCs and TV. One
of the key contributors to the ‘video-enhanced’ fan experience is Dr. Alan
Lippman, Redback’s chief video architect, and one of the original creators of
one of the largest streaming media platforms in the world.

“This sort
of choice-driven, video spectatorship is the future of sports and Silicon
Valley is a great place to try out new technologies and evaluate how they can
be used in other sporting events,” said Alan Lippman, chief video architect at
Redback Networks. “Fans are looking for a personal ‘video-enhanced’ experience
that will help them follow their favorite drivers throughout the race – whether
the cars are on the track or at a pit stop. Redback leads the market in
delivering next-generation triple play networks for data, voice and video
services. Redback is partnering with the San Jose Grand Prix to enable
video-centric broadband services as a great way to bring race fans even closer
to their favorite sport.”

addition to helping produce a state-of-the-art video-enhanced experience,
Redback Networks is the racetrack sponsor for the 2007 San Jose Grand Prix. As
title sponsor of the track, the race will be held at the “Redback Raceway,” the
downtown course that runs through the city of

San Jose, from July 27-29, 2007. One of the
reasons that Redback is sponsoring the San Jose Grand Prix is because all race
proceeds will go the Canary Foundation, which funds research for early cancer
detection. To help solicit donations for the Canary Foundation, Redback will
have a technology booth onsite, and the Redback Raceway Girls will be
autographing pictures.

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