Rebrands, Relaunches

Almost two years to the day after ESPN’s acquisition of cricket Website Cricinfo, the site relaunched and was rebranded in time for the ICC World Twenty20 competition and 2009 Ashes series.

Improvements to include: improved universal navigation; match coverage with links to bulletins and photos alongside the scorecard; a video player featuring ESPNcricinfo SportsCenter; an enhanced highlights module; more related links and modules; navigation by news topic in the “In Focus” section; and new player and ground pages.

Password must contain the following:

A lowercase letter

A capital (uppercase) letter

A number

Minimum 8 characters


The Latest in Sports Video Production & Technology
in Your Inbox for FREE

Daily Email Newsletters Monday - Friday