Yamaha Partners with Rupert Neve Designs on VCM
Yamaha Corporation Japan and Yamaha Commercial Audio Systems, Inc. has announced a strategic partnership with Rupert Neve Designs, based on both parties involvement with VCM (Virtual Circuitry Modeling) Technology.
VCM is an exclusive Yamaha digital technology that recreates the sound and characteristics of several classic compression and EQ units and tape machines from the 70’s available on most current Yamaha digital mixers. These models faithfully capture the unique saturation of analog circuitry, have been fine-tuned by leading engineers, and feature carefully selected parameters in a simple interface that makes it easier than ever to create the ideal sound. Subtle saturation effects have been painstakingly modeled to bring the richness of the original analog gear back to life in a digital format.
Rupert Neve Designs has openly embraced Yamaha VCM technology as the first digital technology that can accurately reproduce Rupert Neve’s renowned analog sound.
“With Yamaha VCM technology, we’re able to pick up the amazing quality of musicality and accuracy that was inherent in the original Rupert Neve Designs Portico modules,” says Rupert Neve. “Yamaha engineers are to be congratulated on having been able to successfully emulate that musical sound from my designs. It’s a real pleasure to work with people who are dedicated and knowledgeable and able to perceive the sort of things that I’m trying to convey in my designs.”
“Yamaha is extremely fortunate to have the wisdom of the legendary Rupert Neve, personally responsible for the direction our industry has taken in achieving the ‘classic sound’, acknowledge that our VCM Technology well represents this classic sound,” says Larry Italia, Vice President/General Manager, Yamaha Commercial Audio Systems, Inc. “We know this will be the first of many joint efforts between our two companies.”