How 240,000 Hours Of Home Video Led To Bluefin Labs

By Michael Silbergleid

WSJ.com has the story of Deb Roy who says it’s possible that he has the world’s largest home-video collection. He’s not talking about a few boxes of VHS tapes in the attic. He’s talking about a quarter million hours of home video. That collection actually helped Roy create Bluefin Labs Inc., a start-up founded in 2008 that aims to analyze what people think via social media about the shows and advertisements they watch on television. The company announced today it raised $6 million in Series A funding led by Redpoint Ventures.

You can read more at http://blogs.wsj.com/venturecapital/2011/02/02/how-240000-hours-of-home-video-led-to-bluefin-labs/

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