KEET-TV Turns to Pixel Power LogoVision for HD Branding Graphics

Pixel Power, a supplier of broadcast graphics systems, announced that KEET-TV — an all-digital public television station in Eureka, California — has installed a LogoVision branding graphics system to deliver station lineups and other promotional graphics in HD.

“Efficiency and affordability are very important to a public broadcaster,” said Eli Moulton, IT coordinator at KEET-TV. “Pixel Power LogoVision is a very good fit for our requirements. In particular it does a good job of reading data fields from externals sources and then populating templates. We need to build numerous graphics every day and LogoVision will save us a lot of manual effort as we automate these processes.”

KEET-TV put LogoVision to work immediately to deliver graphics for its HD channel, including lower-third graphics for live and virtual pledge shows, and will institute its more automated plans in coming months.

“KEET-TV is a great example of smart thinking in broadcast graphics,” said Pete Challinger, Pixel Power CEO. “Using the power of a system like LogoVision to apply some basic automation to branding graphic has the potential for huge savings in just man hours alone. LogoVision is great for solving specific challenges like those at KEET-TV or as the hub of a complete, fully-automated channel branding solution.”

LogoVision meets the branding needs of SD and HD channels with support for multi-layer static and animated logos, clocks, text crawls, multiple tickers, DVE moves such as squeezeback and many other graphics elements. Sophisticated audio capability includes multichannel sound with group mix, shuffling, automated duck and internal clip capabilities. A Clips configuration adds two HD video clip players, each with video and key streams, as well as 2D DVE to deliver animated backgrounds, snipes, bumpers or complete promo playback. A 3D configuration includes Clips plus real-time 3D and multi-channel 3D DVE capabilities within a compact 3RU chassis to support the needs of premium channels requiring the most sophisticated branding graphics.

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