XOS Digital Powers Official SEC BlackBerry App

The SEC Digital Network has released an entirely upgraded 2011-12 SEC mobile application, developed by XOS Digital, for BlackBerry smartphones, providing fans with free, all-access coverage of the SEC through a partnership with Ram Truck.

The SEC Mobile app includes high definition video and audio, faster navigation, auto-updating scores, and the ability to watch local SEC affiliate coverage in select markets.

“BlackBerry is a popular mobile platform and we are excited to provide the Official SEC Mobile app to their users,” said SEC Commissioner Mike Slive. “This is yet another unique way to reach the Conference’s millions of fans and to help them stay connected to their favorite SEC schools.”

The mobile video is processed from high quality HD feeds using H.264 video compression providing the best possible quality. XOS produces multiple bit-rate renditions allowing the streaming of the best possible version to the end-user based on their device capabilities and connection speed. Each device is targeted with the best format for the platform. All video is streamed from a distributed network of edge servers allowing for nearly infinite scale and low latency to the end-user.

Some of the features of the BlackBerry SEC Mobile application include:

·         Original video programming including SEC Today, SEC Rewind, and Countdown to Kickoff
·         SEC team schedules for all conference sports
·         Live scores, stats, standings, and detailed rosters

“With the staggering number of SEC fans who use a BlackBerry, this app will provide great video quality and advanced features,” said Chris McCleary, CEO, XOS Digital. “XOS continues to implement Commissioner Slive’s vision that all SEC fans are connected to the SEC Digital Network.”

Through an SEC Digital Network partnership with Ram Truck, the $2.99 cost of the app is being covered so fans of the SEC can download SEC Mobile free of charge. Fans have the ability to download the official app from the SEC’s website (www.SECDigitalNetwork.com) or on BlackBerry App World (www.blackberry.com/appworld) by searching “Official SEC Mobile.”

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