Panasonic Technology Stars at Political Conventions

Panasonic Corporation of North America was selected by both the Democratic and Republican National Conventions as a key technology provider to support their on-site and on-line activities.

The Democratic Convention, in Charlotte, North Carolina, designated Panasonic the “Official Digital Professional and Consumer Camera, Projector and Signage Provider”, and the Republican Convention in Tampa, Florida, named Panasonic its “Official Digital Camera and Digital Signage Provider.” Both political events chose Panasonic based on the company’s high-quality consumer and advanced professional products to help contribute to the overall success of the conventions important video elements.    

Taking center stage in technology at the Democratic National Convention, Panasonic is providingLUMIX GH2 16-Megapixel Compact System Cameras to be used for the party’s web and social media efforts during the convention. Panasonic’s 32″ Class LCD displays are being used at delegate hotels and at Charlotte-area event venues for up-to-the-minute updates for convention-goers. Panasonic’s 65” and 85” Professional Plasma Displays are serving as teleprompter screens for the main stage, in television production support and as monitors for backstage functions.

Panasonic Projectors are being used in key locations at the TimeWarner Cable Arena and to display speakers and videos for those in blind-spot seats. For video production purposes, Panasonic has provided AG-HMC40 and AG-HPX250 professional HD video camcorders, plus small-to-large size production monitors, to help capture the action both inside the convention and at various events in the surrounding areas. Multiple Panasonic Toughbook® computers are also assisting with technical operations management.


“It is an honor to have been selected to support these important national election events by lending high-definition video equipment to both the 2012 Democratic and Republican National Conventions,” said Peter M. Fannon Vice President, Corporate and Government Affairs, Panasonic Corporation of North America.  “Panasonic is pleased to be involved again, as we have been in past conventions, and we have provided our latest video equipment to help the convention planners meet their goals.”

For the Republican National Convention, Panasonic made available LUMIX GH2 16-Megapixel Compact System Cameras and TS4 12.1-Megapixel Digital Cameras, as well as HC-X900 and HC-X900M HD Camcorders, to support website content and social media for the party in addition to capturing convention stills. To support the convention’s video production, Panasonic provided the AG-HPX250 P2 Handheld Camcorder which captured time-lapse video of the Tampa Bay Times Arena from the convention’s build-out through its final night, which can be viewed online at

In a “first” for a national political convention, the producers of the Republican National Convention also captured key moments in Full-HD 3D for the GOP’s archives, using Panasonic’s AG-3DP1 Integrated Twin-Lens 3D P2 HD Camcorder and the HDC-Z10000 Twin-lens 2D/3D Handheld Camcorder.

On the display front, Panasonic provided an 85″ Pro Plasma Display for the convention’s Media Center, as well as 32″ Class LCD displays for use in the areas around Tampa Bay Times Forum and the Tampa Convention Center, which gave convention-goers easy updates to events surrounding the Convention.

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