ITU Agrees on HEVC Standard
Advanced-Televison.com reports that members of the International Telecommunications Union (ITU) have agreed a new video coding standard building on the H.264/MPEG-4 AVC codec.
According to the ITU, the new standard, known informally as ‘High Efficiency Video Coding’ (HEVC), will considerably ease the burden on global networks where, by some estimates, video accounts for more than half of bandwidth use. The codec will need only half the bit rate of its predecessor, ITU-T H.264 / MPEG-4 Part 10 ‘Advanced Video Coding’ (AVC), which currently accounts for over 80 per cent of all web video. The ITC suggests that HEVC will unleash a new phase of innovation in video production spanning the whole ICT spectrum, from mobile devices through to Ultra-High Definition TV.