Sidearm Sports Reports Record Growth

SIDEARM Sports, a Learfield Sports’ company and one of the leading digital platforms serving over 750 collegiate athletic programs, reported record growth leveraged by enhanced design, technology and innovation.

sidearm_logo_NEW_SMALLAttributing to SIDEARM Sports’ recent growth are newly established partnerships with collegiate entities such as the Heisman Trophy, The Citadel, Hofstra, Northern Colorado, Coppin State and Xavier (LA) – all looking to tap into the company’s customized web, social media, design and/or mobile content services offerings. These signings come on the heels of SIDEARM and Hootsuite announcing the integration of services to their respective portfolio of clients as well.

In addition, SIDEARM Sports has launched a total of 68 new and redesigned collegiate sites for the start of the 2014-15 school year. Some of these collegiate institutions receiving a redesign or completely new website by SIDEARM have included Middle Tennessee, UNC Wilmington, Drury, James Madison, the Colonial Athletic Association and the American Athletic Conference.

“Without a doubt, this has been an exciting season and an overall record first half of any calendar year for our company,” said President and CEO Jeff Rubin, who founded SIDEARM Sports in 2001. “Our clients are exceptional, and we are grateful for their business and sharing our name with their contemporaries. We’re intentional about continually improving upon what we do every day in order to deliver the absolute best product available.”

SIDEARM offers its clients an easy-to-use interface, allowing schools to customize their content streams and digital presence. Having SIDEARM as part of Learfield’s collegiate businesses has added a complementary, strategic service that is now offered to its 99 university partners.

“As part of our own strategic growth plan, we look to join forces with companies that could benefit our collegiate partners, and with all certainty, we made the right choice in SIDEARM,” said Learfield Sports’ COO Marc Jenkins. “It’s no surprise they are experiencing remarkable growth. We recognize what an asset they are to their clients, led by their unmatched support and service. We’re proud to have SIDEARM as part of Learfield and expect the upward tick to continue.”

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