Brand Brigade, SportsTrace Join SVG as Corporate Sponsors
The Sports Video Group is pleased to welcome Brand Brigade and SportsTrace as corporate sponsors. Brand Brigade has been an innovator in the world of virtual advertising and virtual product placement for the past 18 years. SportsTrace creates kinematic analysis software for sports training, performance enhancement, and injury prevention.
Based in New York City, Brand Brigade has nearly 20 years of experience leading the virtual advertising and product placement industry, which gives the company unique expertise in all areas related to virtual advertising, including sales, technology development, operation, and full-service solutions. From establishing the very first commercially successful virtual advertising venture in the world 15 years ago, to producing and operating virtual ads around the world for some of the biggest television broadcasters, Brand Brigade continues to innovate.
Founded in 2011 in Seattle, WA, SportsTrace’s target market is consumer hobbyists and professionals, as well professional organizations and training facilities/staff. The company’s software — currently in early-stage testing and development — analyzes the motion of the body during sports-specific activities. By analyzing motion without sensors, SportsTrace’s sports training software can automatically identify improper form to enhance performance and prevent injury.