NAB 2017

NAB 2017: Vizrt Supports Unreal Engine; VizOne, Adobe Tighten Ties

The merging of the gaming and media industries will allow for a new way of visualizing content

Vizrt heads into NAB with two partner announcements as it is working with Epic and Ncam to merge visualization methods in gaming and broadcast and VizOne is now integrated with Adobe Premier Pro and Adobe Creative Cloud. The new features give editors a fast and highly collaborative video editing experience using the new generation of Vizrt panels for Adobe applications.

Adobe Premiere Pro CC editors have rapid access to media via Vizrt’s media asset management system using the Viz One panel. The panel allows editors to quickly search and preview content in Viz One with Premiere Pro – and drop assets directly onto the timeline. It also enables significantly faster turnaround time by integrating Adobe Media Encoder CC and storing media in Viz One during the render process. The tools enable an efficient, quick-turnaround solution for editing with Adobe Premiere Pro CC and playing out with the Viz Engine video server.

New for NAB2017, the Viz One panel can now manage Adobe Premiere Pro CC projects. Editors can archive their project media and project files into Viz One, allowing the projects to be browsed and previewed from the Viz One web interface or inside Premiere Pro using the Viz One panel. Editors gain the flexibility of managing and browsing their projects centrally so they can easily move between workstations, retrieve archived projects and assets, and bring offline projects online.

“Having Adobe Premiere Pro CC projects managed by Viz One improves collaboration and simplifies media management. Users can delete projects and media without worrying about losing them. Recalling media is done with a single click. The workflow with Viz One is also designed to avoid media duplication. This enables the same file to be used in a thousand projects without needing a thousand copies of it,” says Oscar Tengwall, Enterprise MAM Product Manager for Vizrt.

Control media rights using automatic media tracking

Also new for NAB2017, editors can edit media in Adobe Premiere Pro CC as well as Vizrt’s pre-editing tools and Viz One will automatically retain the edits. This allows the user to visually track and navigate edit relations in Viz One and simplifies many tasks, such as managing media rights and locating source material.

New multi-format storage capabilities in Viz One allow users to easily open alternate technical versions of the same asset. This is commonly used to store a house format as the default media for an asset, while still giving editors the flexibility of opening 4K, or any other version of the media, from Adobe Premiere Pro CC.

“Editors always want to use the best footage available. With this new way of organizing media, editors have absolute creative freedom, while still ensuring the assets always function and plug into the broader production processes and tools found within these highly collaborative systems,” concluded Tengwall.

Virtual sets, augmented reality graphics, and other visual storytelling methods are becoming more common as tools for the media industry to capture viewer interest. Meanwhile, the capabilities of the gaming industry have increased to a point where the same visualization techniques can be used for live production.

Vizrt is working with Epic and Ncam to merge the visualization methods in gaming and broadcast together.

Vizrt is working with Epic and Ncam to merge the visualization methods in gaming and broadcast together for a creative and powerful new design capability. Vizrt will display the combination of these worlds in the Big AR Show, the biggest live augmented reality show at NAB 2017 on stand SL2416.

“Viz Artist gives media companies the seamless functionality of template-based graphics. When we combine these with elements from Unreal Engine and the gaming world, we are crushing creative barriers for media companies once more. This capability can be used in any situation from playing out simple lower-thirds, adding graphics to a timeline using our NLE tools, to complex virtual sets and augmented reality.” says Gerhard Lang, Chief Engineering Officer for Vizrt.

New for NAB 2017: Vizrt will demonstrate Epic’s Unreal Engine 4 rendering assets inside Viz Engine. Demonstrations will include using character assets as augmented reality elements and how designers can work with the assets in the Viz Artist 3D design application.

Vizrt’s long term partnership with Ncam is further strengthened by utilising Ncam’s Unreal Engine plugin architecture to help enable seamless integration into Viz Engine.

“Our collaboration with Vizrt and Ncam gives the world’s largest media companies the ability to now add in Unreal Engine 4 elements into their live production. We look forward to seeing the creative possibilities this will bring out in AR, virtual sets, and television news. The storytelling capabilities are now truly endless,” says Marc Petit, General Manager, Unreal Engine Enterprise, Epic Games.

“The combination of gaming assets with live production tools from Vizrt gives the eSports industry a way to integrating their design and production techniques with those of the media industry. This creates a set of tools that will allow eSports viewers to enjoy watching content on any platform while also broadening eSports in reach of traditional viewers all over the world,” concludes Vizrt’s Lang.

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