IBM and Aussie Start-Up Linius Partner To Offer Video Virtualization Engine
Linius Technologies and wholly owned subsidiary, Linius Solutions, have announced a project with IBM to promote and sell the Linius Video Virtualization EngineTM (Linius VVE), including building onto the IBM Bluemix platform, to IBM’s extensive network of corporate clients and beyond in Linius’ target market sectors.
This collaboration project, between Linius Solutions and IBM, provides for the joint promotion and marketing of the Linius VVE (including pre-sales support) and submission of proposals for selling the Linius VVE to targeted customers as a stand-alone or integrated offering with IBM products.
Linius has been accepted as an IBM Business Partner in PartnerWorld, IBM’s channel program. Linius will build and offer the Linius VVE on IBM Bluemix, IBM’s cloud platform. IBM Bluemix weaves together services, infrastructure and data to help businesses bring their ideas into production more quickly.
Video is estimated to represent 80% percent of internet traffic, consisting of large data files which are static. The Linius solution virtualizes videos, exposing the internal data in much the way that Big Data virtualizes the world’s text. As a result, organizations can more easily and quickly add, splice and merge videos as needed. For example, a cable TV company will be able to deliver personalized TV ads, whilst a search company could return deliver hyper personalized video search from within videos.
Linius will work with IBM technology solutions to enhance the Linius VVE with IBM products and then promote and market these across all four of Linius’ target market sectors. This will include virtualization hosted on the IBM Cloud, personalized advertising, anti-piracy, security and surveillance.
“We see the relationship with IBM as significant validation of our technology and commercialization plan. IBM has existing relationships with the who’s who on our potential client target list.
“IBM Bluemix provides a great technology environment to build out the virtual video ecosystem. The Bluemix APIs offer a flexible development platform and additional functionality such as video search and blockchain, and enhance our capabilities to meet the needs of our vertical markets.
“Also, IBM has the resources and experience to assist us in deployment and management of our commercial solutions and the infrastructure to scale for global distribution.” says Chris Richardson, CEO of Linius.
“I feel Linius could be a game changer in the world of video, from personalized advertising to search and security. We’re now actively working with Linius to identify and market the technology to target customers.” says Anthone Withers, Head of Software as a Service, IBM Australia and New Zealand.