IBC 2017

IBC 2017: Net Insight to showcase 'glass-to-glass' offerings

Net Insight will feature its latest innovations that are transforming how media content is produced, contributed and delivered, at IBC 2017. Net Insight will showcase how its unique glass-to-glass offering, including the future of Media Networks, Connector Marketplace and Sye True Live OTT.

With Net Insight Media Fabric, operators can deploy services quickly, automate workflows, and transport a mix of different services and formats without compromising on the quality.

Net Insight Media Fabric offers the agility of a software-defined network with the assurance of guaranteed service isolation on top of any IP network, so that network owners can implement tomorrow’s media production workflows today. Net Insight Media Fabric applications to be showcased at IBC include:

With the massive growth of live events, Remote Production 2.0 is a way to increase efficiency and optimize presence at a live event by enabling media and broadcast companies to do more with fewer resources. Net Insight offers broadcasters and production houses an end-to-end solution for remote production, which includes fully distributed production workflows over Wide Area Networks (WANs). With on-demand scheduling of production resources and software-defined workflows, video, transport and audio enables a simpler way to get to remote production.

With strategic partnerships in place, such as Net Insight’s recent agreement with Calrec Audio,  Net Insight is simplifying the challenges the broadcast industry faces in deploying remote live productions. This is being achieved by integrating Net Insight’s Nimbra platform with Calrec’s RP1 Remote Production unit to provide support with a full audio remote production solution that offers simple connectivity, quality assured transport and precise control of audio mixes from any location.

Net Insight will showcase an integrated demonstration with Calrec between the two booths (Calrec – 8.C61 and Net Insight – 1.B40) of a live remote production with video, audio and transport.

With Net Insight’s internet contribution for satellite backup solution, the Nimbra VA for live broadcast quality video transport over the Internet is disrupting the media and broadcast industry. By using internet contribution links as a backup to satellite, customers can lower the cost of operations. With carrier-class operational performance, the Nimbra VA also provides the tools for rapid service activation and long-term quality control for trouble-free operations.

Sye True Live OTT
Net Insight’s Sye is a true live OTT streaming solution, enabling live content to be streamed with ultra-low latency and frame-accurate synchronization across devices. It has the ability to be faster than normal broadcasts or add individual delay to harmonize the OTT stream with viewer’s local TV service provider. By streaming with Sye, the gap closes between the OTT audience and the TV audience, solving the problem of OTT audiences being disconnected from their social communities during live events. Sye lets people share live experiences and interact wherever they are, with whatever platform they’re on, in real-time.

With the sync and latency issues solved, the first and second screen can now become integrated, enabling the second screen to serve as an extension of the first. This gives OTT audiences full control over their experience with multi-camera, multi-view applications where viewers can choose their favorite athlete, race car, or camera angle live and in sync. Using the OTT platform will drive viewer engagement; create interactive advertising models; and include additional interactive services such as: betting, voting, or polling.

Sye also includes a server-side ad-insertion solution, optimized for OTT platforms. There is no more unnecessary slating, black screens, or spinning wheels. Sye provides a personalized ad experience that is immune to ad blocking, giving service providers full control of the OTT ad serving workflow while maximizing their ad revenue.

The Connector Marketplace
Net Insight’s Connector Marketplace is a global, cloud-based media marketplace that will allow participants to exchange services, connectivity, both satellite and terrestrial, inventory and resources with the media industry in real-time through a pay-per-use model. With Connector Marketplace, Net Insight will offer one platform for the fulfillment, assurance and billing of resources/media assets in contribution, production and distribution.

The open platform streamlines the process of mixing external resources with the user’s internal workflows, which today already offers a variety of the world’s leading satellite and terrestrial connectivity providers. The next big step is to use cloud services as an extension of already existing resources enabling greater scalability for quick deployment of content, while at the same time assuring lower upfront costs.

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