NAB 2018: Brainstorm’s InfinitySet 3 To Bring Photorealism To Company's 20th NAB
Brainstorm will showcase the recently released InfinitySet 3 at NAB 2018, which will also play the key role in the main theatre demo, focused on hyper-realistic AR and in-context data-driven graphics. InfinitySet not only will demonstrate its mixed reality and virtual studio solutions, but also how its Combined Render Engine with Epic Games’ Unreal Engine and its seamless integration with Brainstorm’s Aston, can deliver breed imagery to high-end broadcast operation.
Brainstorm’s experience of nearly 25 years in producing 3D graphics and virtual sets is concentrated in InfinitySet, which provides state-of-the-art AR features used daily by broadcasters all over the world to create astonishing shows using virtual sets and graphics. Technologies like TrackFree or unique features such as TeleTransporter, 3D Presenter or VideoGate are helping customers of all sizes, from CBS or WWE in the US to TVN in Chile or Fox Sports in Brazil to create amazing virtual content to better engage audiences while significantly reducing costs.
InfinitySet was also used by CJ E&M for the Opening Ceremony of the 2018 Winter Olympics which included hyper-realistic 4K AR in the ceremony’s live transmission. This performance extensively used the Combined Render Engine feature of InfinitySet, which combines Brainstorm’s eStudio render engine with Epic Games’ Unreal Engine. Particle effects and other AR elements were perfectly synchronized and seamlessly matched with the real footage, converting the already amazing live performance into a stunning piece of art available for the worldwide audience.
In addition to all the above, the integration of Aston and InfinitySet is now even deeper with an improved graphics workflow. Now, InfinitySet seamlessly integrates, and can control Aston graphics including its animation logic and structure, enhancing the creation, management and use of graphics content for alternative applications such as augmented and mixed reality, which can also be enhanced by using such in-context data driven graphics.
“InfinitySet has always been pushing the boundaries of innovation in virtual reality, and with Version 3 Brainstorm has accomplished a major milestone: making difficult for the viewers to tell whether the real-time content provided by the system is real or digitally rendered. Our Combined Render Engine is able to provide our customers with the best of both worlds, the high-quality scene rendering of the game engines with the advanced graphics, typography and external data management of the eStudio render engine,” says Ricardo Montesa, CEO and founder of Brainstorm. “This is the 20th consecutive year we are at NAB pushing the boundaries of virtual set and real-time graphics technology. We are proud of being a significant player in this technological evolution and we are looking forward to keep producing the most advanced solutions for the broadcast and film industry”.