SVG Sports OTT Forum: Exclusive Looks at B/R Live, F1 TV, NBC Sports Digital To Highlight Inaugural Gathering

Experts in the world of live sports streaming will gather in New York City next week

The first SVG Sports OTT Forum is just 10 days away! This exclusive event is set to bring together many of the sharpest minds and biggest players in the sports-streaming space, and you won’t want to miss your opportunity to be a part of the conversation.

Among the day’s festivities is a series of exclusive, in-depth looks at some of the most transformational and innovative media brands in the business: Turner Sports’ B/R Live, Formula 1’s F1 TV, and NBC Sports Digital’s Playmaker Media.

Here’s a peek at some of the featured case studies that will anchor the forum’s agenda:

B/R Live: The Future of Sports OTT Offerings
Turner Sports’ new direct-to-consumer, over-the-top platform, B/R Live, is poised to shake up the sports-media industry. A unique take on what a sports OTT offering can be, B/R Live will be home to thousands of events available directly through the service, including selected NBA League Pass games, the PGA Championship, 65 NCAA championships, and, beginning in August, the U.S. English-language–rights holder of the UEFA Champions League and UEFA Europa League. Join Hania Poole, the platform’s newly appointed GM, as she takes you under the hood.
Hania Poole
, Bleacher Report (B/R) Live, GM

The Digital Transformation at Formula 1: Making OTT a Priority
This OTT experience case study will focus on the huge global fan base and established broadcast business that underpins F1’s success. David Bailey, Formula 1’s senior digital research manager, will discuss such topics as its digital priorities, including the launch of F1 TV; its research to identify and segment the F1 audience: meet the “Habituals,” “Purists,” “Sociables,” and “Excitables”; building the case for F1 TV with focus groups, social listening, and user testing — and its per-market pricing and packaging; the determination to make F1 TV the greatest OTT racing spectacle on earth; and how a “fans come first” philosophy reveals itself.
David Bailey
, Formula 1, Senior Digital Research Manager

OTT at Scale: NBC Sports Group/Playmaker Media Deliver The Largest Events Worldwide
This OTT experience case study will focus on video delivery and end-to-end multi-platform devices at scale. With mega events like the Super Bowl, Olympics, Premiere League, NBA, MLB, and NHL plus global partners in Telemundo (World Cup), F1 TV, NASCAR, Chivas, USA Swimming, and the Olympic Channel: Home of Team USA, executives from NBC Sports Group discuss how NBC Sports/Playmaker Media service end-to-end offerings at scale while continuing to grow quantity and quality. Eric Black and Darryl Jefferson will cover all aspects of delivering concurrent events, from signal acquisition to end-user delivery   .
Eric Black, NBC Sports Digital and Playmaker Media, CTO
Darryl Jefferson, NBC Sports and Olympics, VP, Post Operations and Digital Workflow

To learn more about the SVG Sports OTT Forum and how to attend, contact SVG Director of Digital Brandon Costa at

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