Van Wagner Sports & Entertainment, Canon Establish Marketing Partnership With Multiple Collegiate Conferences

Van Wagner Sports & Entertainment Collegiate Division announced that Canon U.S.A. is now the “Official Imaging Partner” of the American East Conference (AEC), Big South Conference, Central Intercollegiate Athletic Association (CIAA), Colonial Athletic Association (CAA), West Coast Conference (WCC), and Western Athletic Conference (WAC).

This multi-conference marketing partnership will allow Canon access to over fifty-two NCAA Division I & II institutions across the US, as well as the opportunity to build valuable relationships with VWSE linear divisions across the Van Wagner Group platform.

“Partnering with Van Wagner Sports & Entertainment Collegiate Division is a great advantage for Canon U.S.A. as it will help us to broaden our relationships and further drive our brand awareness at notable collegiate conferences,” says Kazuto Ogawa, president and COO, Canon U.S.A., Inc. “We look forward to working with Van Wagner to create a long-term, mutually beneficial relationship.”

“We are excited to add Canon U.S.A. to our Conference Partners B2B Program” says Jason Capel, Vice President at VWSE. “This partnership will provide opportunities for our member institutions to enhance their broadcasting fan experience, allow for state of the art educational opportunities for their broadcasting teams, as well as give Canon U.S.A. a unique access to build valuable relationships with the member institutions.”

Canon U.S.A. joins VWSE’s partnership line-up which includes Nike, ESPN, Gatorade, GEICO, TixCity, Paramount & Co., Rawlings, and others