fuboTV Discloses Live Streaming Stats of NFL Week 1 Action

As fuboTV continues to make more NFL available across more devices and in more local markets this season, viewership of pro football on the sports-first live TV streaming service is on the rise. The following compares Week 1 (Thursday through Sunday) this season vs. last season:

NFL Week 1 (Thursday-Sunday, September 6-9, 2018) with fuboTV:

  • Unique viewers: increased +421% during Week 1 2018 vs. 2017
  • Average minutes watched per unique viewer: increased more than +90% year over year
  • Peak time to watch was Sunday, September 9 at 4pm ET as the 1pm games were in their final minutes and viewers were getting ready for the later game
  • Most popular devices to watch the NFL with fuboTV:
    • By unique viewers:
      • Connected TV (most popular, with Roku first choice)
      • Mobile (with iPhone as the first choice)
      • Web
      • Tablet
    • By minutes watched:
      • Connected TV (most popular, with Roku first choice)
      • Web
      • Mobile (with iPhone as the first choice)
      • Tablet
  • fuboTV app rank in iOS App Store:
    • #4 Sports app ahead of all other virtual MVPDs during Sunday Night Football (see screen cap below)
    • Top 30 app among ALL apps throughout Week 1 (see screen cap below)

This is the first season during which fuboTV is making NFL games available on mobile devices (in addition to the others that were available last year). fuboTV now offers 317 local broadcast stations — including those that are owned & operated by or affiliated with NFL’s broadcast homes CBS, Fox, and NBC — an increase of 380% from 66 stations available with fuboTV as of September 14, 2017. Additionally, the NFL Network is part of fuboTV’s base “fubo” package, while NFL RedZone is part of the 20-plus channel Sports Plus add-on option.

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