Blackbird Generates Live Video Clipping, Publishing of Global Rapid Rugby Highlights for Corrivium
Corrivium has chosen Blackbird for the clipping and publishing of highlights of Global Rapid Rugby (“Rapid Rugby”), a new international rugby competition.
Corrivium is a live streaming provider which delivers live streaming events globally for the world’s largest brands. Rapid Rugby approached Corrivium to assist in the streaming, editing, and publishing of highlights to its website, as well as social channels. Rapid Rugby is a new international rugby union competition starting in 2019 with a 14 match showcase series. Featuring six professional rugby union teams from Australia, New Zealand, Fiji and Singapore, the competition offers a dynamic new take on the sport, hosting shorter games to encourage fast-paced and high-scoring matches.
Through the co-operation Corrivium has with Blackbird running on Amazon Web Services (AWS), Corrivium is able to receive the footage directly from Rapid Rugby’s content providers then stream live to audiences around the world whilst allowing Rapid Rugby’s digital team to use Blackbird to rapidly clip, edit, and publish highlights during live matches. Rapid Rugby’s global fanbase can then view match highlights on rapidrugby.com, Facebook, and YouTube.
“Upon understanding Rapid Rugby’s requirement of needing to quickly publish clips to their site as well as multiple social channels, we immediately knew that Blackbird was the right choice,” said Steve Jones, Founder, Corrivium. “Blackbird’s ability to allow the user to easily edit and publish clips, from a standard laptop whilst being on a standard internet connection is exactly what was needed. The Rapid Rugby Digital Team can edit from the match and publish to their site and social channels, whilst the match is live and not have to worry about long video render times or slow file uploads.”
“Corrivium is taking an innovative approach on how to provide bespoke streaming workflows for their clients. We are delighted to be working with Corrivium to help provide such solutions with yet another sports organization,” said Ian McDonough, CEO, Blackbird. “Enabled by our unique, patented codec, the Blackbird platform offers the organizers the speed and agility needed to clip, edit and publish highlights for fans in real-time from any location and on any device, as the games are being aired live.
“The confidence that Corrivium has in our platform to put it forward for such a solution, confirms Blackbird’s growing presence in the international sports industry, building on our relationships with major sports brands such as the NRL, MSG Networks, IMG, Peloton, and Deltatre.”