Bleacher Report Joins NBA Summer League Fun With ‘B/R Jump-Off’ Fan Experience
Story Highlights
Bleacher Report is taking its fan-first approach to NBA Summer League with the return of “B/R Jump-Off” – an immersive fan experience to be held at the Brooklyn Bowl in Las Vegas on Saturday, July 13. This year’s event will include a dynamic collection of Bleacher Report exclusive experiences, Instagram-able photo ops, B/R Kicks giveaways, a half-court basketball court featuring a 3v3 influencer tournament, and dunk contests.
“B/R Jump-Off” will also feature the debut of the House of Highlights Arcade — an ultimate destination for fans to enjoy an evening of thrilling competition in a dedicated game zone, live studio programming with special guests, with refreshing eats from a customizable sundae bar, and prizes.
Some of the talent expected to appear at this year’s event includes: Taylor Rooks, Omar Raja, Adam Lefkoe, Marcelas Howard, SupremeDreams, ThroughTheWire, BDotADot, J Clark The Jumper, Ronnie 2k, The Randall Twins, Jenna Bandy, Austin Mills, Crissa Jackson, Michael Purdie, Misshattan, Brittany Lucio, BionicBrooks, Mike Korzemba, Amieya Jackson, Katie Powell of UNLV Women’s Basketball, Caleb Feemster, AJ Lapray and Aziz Leeks.
In addition to “B/R Jump-Off,” Bleacher Report will be onsite at NBA Summer League July 11-14 to provide fans with 24/7 coverage, NBA storytelling, and live podcasts. This comes as Bleacher Report posts record engagement for its NBA content, hitting all-time peaks during the first day of NBA free agency including:
- 89 million engagements for the B/R app
- 14 mins 29 seconds spent in the B/R app
- 13.4 million engagements topping all social platforms (in terms of engagement)
- 1.66 million engagements on Twitter – the #1 account on the platform (in terms of engagement)
Saturday’s schedule includes:
- 7:10-8:55 PM B/R: 3v3 Influencer Court Royalty Game
- 9:00-9:20 PM HOH Ultimate Game of Horse with Marceles Howard
- 9:25-10:00 PM Dunk Contest Presented by State Farm with a celebrity panel hosted by Taylor Rooks
- 10-10:05 PM LA Clippers Dancers Performance
- 10-11PM Surprise Headliner Performance
