Spring Tech

SVG SportsTech On Demand: DNA Studios' Sam Schrade on Engaging Clients Through Other Production Avenues

In an effort to keep the broadcast-technology community informed this spring, throughout April, SVG is hosting a series of SportsTech On Demand video interviews with executives from the industry’s top technology vendors discussing their latest product releases and company news. Our Ken Kerschbaumer sat down with Sam Schrade, owner and president, DNA Studios, about the company’s efforts.

Since starting in 2007, DNA Studios has since evolved into a niche market of regional sports and events. With a 3,000 sq. ft. television studio that includes a video wall and connectivity to most major cable networks, a staff of seven insightful employees, and four mobile production trucks, the company has been involved in high-profile sporting events like the 2017 World Series and Super Bowl in 2016. As sports and events have come to a complete halt, DNA Studios has been able to lean on our other service lines to stay in the game.

For more interviews and news from around the sports-video-production industry, visit SVG’s SportsTech Blog.

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