BetMGM Rolls Out Sports Betting, iGaming Mobile App in Michigan
BetMGM launched its sports betting and iGaming app in Michigan, giving customers access to a wide variety of betting options, as well as access to benefits tied to MGM Grand Detroit and MGM Resorts’ iconic casino-resorts nationwide.
“Reaction to the opening of MGM Grand Detroit’s BetMGM Sportsbook and Lounge has been incredible. We’re thrilled to complement our retail offering with the launch of the BetMGM mobile app in Michigan,” says BetMGM CEO Adam Greenblatt. “Michigan sports fans can access our interactive sports betting platform and exclusive line of casino games directly from their phone. The Wolverine State now has new ways to engage with the teams they love, while earning rewards from their gameplay.”
The BetMGM app utilizes Entain technology and offers a user-friendly mobile gaming experience, giving sports fans in Michigan the opportunity to customize pre-game, live in-play, futures and parlay wagers. App users can access an expansive array of casino games including slot tournaments, progressive jackpots exclusive to Michigan, Blackjack, roulette and video poker.
“Working with BetMGM to offer our customers a new, innovative way to engage with our brands is very exciting for us,” says David Tsai, President of the Midwest Group, MGM Resorts. “This is yet another example of our continued commitment and investment in Detroit and Michigan and we are proud to be part of this historic launch.”
Integration with MGM Resorts’ M life Rewards program allows BetMGM users in Michigan the opportunity to redeem their gameplay for world-class experiences at MGM Resorts properties nationwide, including MGM Grand Detroit, as well as MGM Grand, Bellagio and ARIA in Las Vegas, Borgata in New Jersey, and Beau Rivage in Mississippi.
The news follows recent announcements of BetMGM partnerships with the Detroit Lions and Detroit Red Wings, both of whom have named BetMGM as an Official Sports Betting Partner. Michigan marks the ninth state in which BetMGM’s mobile sports betting is available statewide, and the fourth state for its online casino. As BetMGM continues to expand its platforms to new states, responsible gaming education remains a key focus. BetMGM is proud to provide resources to help customers play responsibly.