Ross Video Establishes ‘Living Live’ Platform for Live Production
Ross Video is dedicated to supporting everyone working in the live production industry, regardless of the production environment. Reinforcing this commitment, the company has launched Living Live – an online community platform for the live production industry.
Living Live can be found here and the platform offers a place for live production professionals to come together to share their experiences, solve problems, find answers to questions and discuss best practices.
“Our industry is incredibly diverse and includes professionals working in lots of different areas,” notes Ross Executive Vice President and CMO Jeff Moore. “The needs of the freelance graphics community, for example, are very different to the needs of people working with production switchers or camera operators. On top of that, we also serve customers in many different verticals from news broadcast to esports to worship production. Everyone faces subtly different creative, business and technology challenges in their daily work, and the Living Live community platform will act as a very valuable industry resource, where like-minded experts can come together to share thoughts and ideas.”
“We’re extremely excited by this new initiative,” comments Andrew Faulkner, Vice President of Marketing at Ross. “Ross has consistently sought to act in a way that benefits our industry as well as our company, and this community platform is built on that ethos. I know from the various people I’ve met at industry events that live production is populated by smart, passionate and creative people with strong opinions on where this industry should be going. Living Live will give them a forum for these opinions, and an opportunity to shape the future direction of live production.”