NAB 2022: EditShare Americas Team Fills Three Senior Positions
EditShare, the technology leader that enables storytellers to create and manage collaborative media workflows, has underlined its commitment to the key market of the Americas with three new senior staff, in addition to the solid regional team already in place. Mike Wright joins as VP for sales across the Americas, Jodynne Wood as VP of business development in the region, and Gregory Cash to lead the regional pre-sales team.
Mike Wright brings a wealth of commercial leadership experience. His proven career in the media technology industry has seen him in senior sales roles at Telestream, Tektronix and Grass Valley. “Mike is charged with leading and growing our sales organization across the media community, including the management of our strategic accounts as well as our channel partners in the Americas,” comments Said Bacho, chief revenue officer at EditShare. “We already have a broad range of great users in the Americas, and we are excited to continue our success in the region.”
“A key part of our business growth will come from tier 1 production houses and broadcasters, which is why we have tasked Jodynne Wood to take on the business development role in the Americas,” Bacho added. “She will look after our key strategic accounts to make sure we are serving them diligently.” Wood brings experience in cutting edge technology within the media business. She also draws on her experience at GrayMeta and Ci-Sony Media Cloud Services to build strong and trusted relationships with her clients.
The third new addition to the Americas team is Gregory Cash, who has experience on both sides of the market with spells at NBC Universal and Rohde & Schwarz before making the move to EditShare. His new role in managing pre-sales for the Americas region means he will focus on demonstrations and proof of concepts, managing the relationship between EditShare and its users to ensure that the requirements are absolutely clearly defined with key metrics in place.
“We already have a strong team in the Americas, who have delivered remarkable success in recent years,” Bacho said. “Mike, Jodynne, and Gregory are key appointments to bolster the regional growth even further, maximizing our potential in the market and reinforcing our commitment to the Americas. It is great that they will all be on board in time for NAB this year, allowing them to meet our fantastic customers and channel partners in the region first hand. We all look forward to great things from the revitalized team.”
Mike Wright, Jodynne Wood, and Gregory Cash will all be on the EditShare booth, N3008, at NAB2022 (April 24–27, Las Vegas Convention Center).