NAB 2022

NAB 2022: ASG Names Andreas Hoeschle Key Technical Account Manager, Southwest

Advanced Systems Group (ASG), a solutions provider for media creatives and content owners, has appointed Andreas Hoeschle as key technical account manager, Southwest, effective April 23. Based in the Los Angeles area, Hoeschle comes to ASG from Integrated Media Technologies (IMT) where he was a technical account manager. In his new role at ASG, Hoeschle serves as the trusted advisor to the ASG client, ensuring a smooth customer journey from initial installation through decommission.

Hoeschle is an experienced IT professional who’s worked in client support for over 20 years in various industries and disciplines. In addition to IMT, he’s served as a pre-sales engineer at ELEMENTS Storage, systems engineer at Dell Technologies, systems engineer at The Hallmark Channel, and a senior systems engineer as well as sales manager at GPL Technologies. Through his previous experience with high-profile, LA-based media companies and tech firms, Hoeschle has already worked closely with several ASG staff members.

“With ASG I can use my years of experience to make a difference. I feel like I’m coming home to a family. What I’m most excited about is the opportunity to excel with the incredible team here in LA,” Hoeschle said.

Hoeschle sees significant opportunity for ASG throughout Southern California and is looking forward to building momentum in the region. He believes his time spent as a systems engineer with television networks gives him a deeper insight into the challenges faced by ASG customers. “I was on the client side for years,” said Hoeschle. “When we sit down with a client at a facility, I can genuinely say I’ve been in your shoes. I know how hard it is when you must make everything fit within your budget. And with my storage, VAR and other experience, I can suggest a solution that’s going to be more cost-effective and innovative.”

Dave Van Hoy, president, ASG commented, “Andreas has a reputation for understanding a client’s needs and being able to bring that to fruition. His range of knowledge and diverse background will serve him very well at ASG. We feel fortunate to have him as a member of our team.”

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