Recent Posts tagged with NASCAR.com

NASCAR.com’s RaceBuddy Successful in Postseason

NASCAR.com finished its coverage of the Chase for the NASCAR Sprint Cup with overall growth of 19% in page views (53,155,434 in 2011 vs. 44,682,903 in 2010) and 19% more daily uniques (898,488 in 2011 vs. 757,361 in 2010) during the 10-race Chase. NASCAR.com’s RaceBuddy, the interactive live product with alternate camera angles, capped off […]  More

NASCAR.COM LIVE Launches on Google TV

NASCAR.COM has launched NASCAR.COM LIVE, a new app available on Google TV, the open TV platform that brings entertainment from the Web to your TV.  Through NASCAR.COM LIVE, fans can access interactive features including HD video on-demand clips, driver profiles, standings and schedules for the NASCAR Sprint Cup Series, Nationwide Series, and the Camping World […]  More

NASCAR.com Expands TrackPass RaceView Access

As Brad Keselowski took the checkered flag in his improbable victory at Lucas Oil Raceway last weekend, fans of the NASCAR Nationwide Series logging onto NASCAR.com were treated to a live virtual experience previously available only for the Sprint Cup Series. This season, for the first time, NASCAR.com’s TrackPass RaceView is covering three NASCAR Nationwide […]  More

NASCAR.com RaceBuddy Doubles Down, Goes 360 Degrees

TNT RaceBuddy on NASCAR.com opened its season with a single-day–record 1.1 million streams delivered, a gain of 187% over last year’s 375,000, and clearly demonstrated that the days of old versus new media have given way to old plus new media. HDTV race coverage and 10 additional camera views online offers a potent multiplatform mix. […]  More

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