{"id":70101,"date":"2014-08-01T12:59:52","date_gmt":"2014-08-01T16:59:52","guid":{"rendered":"https:\/\/staging.sportsvideo.org\/main\/?p=70101"},"modified":"2014-08-01T12:59:52","modified_gmt":"2014-08-01T16:59:52","slug":"sec-network-preview-bamas-new-digital-media-center-gives-crimson-tide-productions-a-leg-up","status":"publish","type":"post","link":"https:\/\/staging.sportsvideo.org\/2014\/08\/01\/sec-network-preview-bamas-new-digital-media-center-gives-crimson-tide-productions-a-leg-up\/","title":{"rendered":"SEC Network Preview: Bama\u2019s New Digital Media Center Gives Crimson Tide Productions a Leg Up"},"content":{"rendered":"

The highly anticipated and publicized launch of the SEC Network is imminent, but it has had an impact on the conference\u2019s 14 member institutions, their respective video departments, and network partner ESPN for over a year. As part of SVG\u2019s countdown to the SEC Network, we will take you inside the cases, faces, and places that will make this progressive video-production endeavor a reality on Aug. 14.<\/i><\/p>\n

While many SEC schools have been scrambling to meet the technical and production standards required by the new ESPN-operated SEC Network in time for the network\u2019s launch, the University of Alabama\u2019s Crimson Tide Productions boasts a distinct advantage. In March, the school officially unveiled a sparkling new 46,594-sq.-ft., $14.6 million Digital Media Center at Bryant-Denny Stadium. Encompassing three studios, three control rooms, 10 edit suites, and four radio studios, the Digital Media Center (DMC) marks the culmination of a massive joint effort of UA Athletics, the College of Communication and Information Sciences (CCIS), and WVUA, the university\u2019s commercial TV station.<\/p>\n

\u201cWe did this with two other parties on campus, so we had a lot of the infrastructure in place [for the SEC Network launch],\u201d says Justin Brant, director of Crimson Tide Productions (CTP). \u201cWe had the central [facility], where our fiber runs back to, and then a router that we share with all the other groups. And we were able to get to all the facilities online and do all the things we needed to do to have a production at all of the [venues] that we have on campus.\u201d<\/p>\n

In addition to CTP, the DMC also serves as the home of CCIS’s professional media operations, including the Center for Public Television and Radio, WVUA, and Alabama Public Radio.<\/p>\n

Digital Media Center Up and Running
\n<\/b>CTP began operations from the DMC last fall, producing content for the 2013 football season. Beginning this month, it will serve as the home of dozens of SEC Network and streaming productions.<\/p>\n

\"Crimson<\/a>

Crimson Tide Productions control room inside the new Digital Media Center<\/p><\/div>\n

Although the DMC is one of the most technologically advanced video-production facilities in college athletics, the school still had to make a few enhancements to meet ESPN\u2019s requirements for SEC Network productions. Chief among these improvements was the addition of a second control room for CTP, as well as some supplementary fiber at several athletics facilities.<\/p>\n

\u201cWe were already doing several [videoboard] events, so we had to evaluate if we could do both with our current infrastructure or if we had to purchase new equipment,\u201d says Brant. \u201cAs a result of that and ESPN\u2019s surveys, we had to put some fiber in some additional places. [It] wasn’t a lot because we just went through a fiber exercise where we installed a ton of fiber all over campus about two or three years ago; we just had to extend it to the areas where the trucks would park and things like that.<\/p>\n

Inside the Control Rooms<\/b>
\nIn addition, a second CTP control room was built, and additional cameras and lenses were purchased to accommodate concurrent events, as well as scenarios when CTP is responsible for producing both videoboard and SEC Network shows simultaneously.<\/p>\n

\"Digico<\/a>

Digico audio console<\/p><\/div>\n

The original CTP control room features a Ross Video Vision 3 switcher, Blackstorm four-channel playback system, and Xpression two-channel CG; DiGiCo SD10 audio console; Grass Valley K2 Dyno replay system; PESA router; and Evertz multiview system. Productions using this control room feature four Hitachi SK-HD1000 cameras outfitted with FUJINON lenses (two 23×7 lenses and two 72X lenses).<\/p>\n

The second control room, which is already up and running, features Ross Video Carbonite switcher, Blackstorm four-channel playback system, and Xpression two-channel CG; DiGiCo SD8 audio console; Evertz multiview system and\u00a0DreamCatcher replay system; and\u00a0PESA router. Shows produced out of this control room also use Hitachi SK-HD1000 cameras with FUJINON glass (two 23×7 lenses and two 55X lenses).<\/p>\n

\u201cIt has been a good partnership of the groups, with athletics and academics together,\u201d says Brant. \u201cThe idea was to have one state-of-the-art facility where students can kind of learn but also one that was state of the art for all of the things that we needed to do as an operation as well as with the other groups.\u201d<\/p>\n

\"CTP\u2019s<\/a>

CTP\u2019s set for its weekly \u2018The Nick Saban Show\u2019 inside the new Digital Media Center<\/p><\/div>\n

CTP used the original DMC control room in a series of ESPN \u201ctest productions\u201d this past spring, including three UA baseball games.<\/p>\n

\u201cThat turned out really well,\u201d says Brant. \u201cHaving not had that Digital Media Center, I don’t think we would have been able to do those kinds of things.\u201d<\/p>\n

CTP is also continuing to build out its digital-asset\u2013management and archiving infrastructure using its previously installed CatDV system<\/a>.<\/p>\n

Even More Student Involvement
\n<\/b>In terms of staffing for the new DMC and SEC Network productions, CTP has hired four additional employees: two producer\/editors, an engineer, and a program assistant for administrative support and scheduling.<\/p>\n

\u201cWith all these new facilities and new events,\u201d says Brant, \u201chaving somebody to do some administrative support was one of our key things: scheduling the students, helping us reach out to classes so we could start training students.\u201d<\/p>\n

In addition to Brant and his full-time staff, CTP currently has about 60 students set to work on live productions this fall (the majority of which are paid, with a handful fulfilling academic internships) and plans to recruit about 20 more this fall. The students are split into an A crew and a B crew to ensure that everyone receives the necessary number of reps and no single individual is overworked.<\/p>\n

\u201cOur goal is to use as many students as possible. We had a really good student[-recruiting] program before all this started, but this new space has really allowed us to recruit even more students,\u201d says Brant. \u201cAs a result, we are able to get a lot more students, train and prep them, and get them ready for the SEC Network \u2014 rather than just starting cold turkey and trying to figure things out.<\/p>\n","protected":false},"excerpt":{"rendered":"

The highly anticipated and publicized launch of the SEC Network is imminent, but it has had an impact on the conference\u2019s 14 member institutions, their respective video departments, and network […]\n More<\/a><\/p>","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_links_to":"","_links_to_target":""},"categories":[7901,7902,33],"tags":[376,2711,3522,768,65,135,66,493,481,2647,191],"acf":[],"_links":{"self":[{"href":"https:\/\/staging.sportsvideo.org\/wp-json\/wp\/v2\/posts\/70101"}],"collection":[{"href":"https:\/\/staging.sportsvideo.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.sportsvideo.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.sportsvideo.org\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.sportsvideo.org\/wp-json\/wp\/v2\/comments?post=70101"}],"version-history":[{"count":0,"href":"https:\/\/staging.sportsvideo.org\/wp-json\/wp\/v2\/posts\/70101\/revisions"}],"wp:attachment":[{"href":"https:\/\/staging.sportsvideo.org\/wp-json\/wp\/v2\/media?parent=70101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.sportsvideo.org\/wp-json\/wp\/v2\/categories?post=70101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.sportsvideo.org\/wp-json\/wp\/v2\/tags?post=70101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}