Recent Posts tagged with VP Marketing

Guest Comment: Why OTT Providers Should Consider Next-Generation Compression Technologies

Everyone acknowledges the paradigm shift currently happening in user viewing habits, writes Rémi Beaudouin, VP, marketing, ATEME. The concept of ‘anytime, anywhere, any device (ATAWAD)’ now fully applies to this industry, as a recent piece of research from Qualtrics has pointed out. On-demand OTT content has overtaken live TV, with Netflix becoming the most popular viewing method […]  More

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