Taiwan Broadcasting System Selects ATEME for HD Rollout
ATEME, a provider of video compression solutions, announced that Taiwan Broadcasting System (TBS), the public and largest free-to-air broadcaster of the Republic of China, selected ATEME’s Kyrion encoders to rollout HD for digital terrestrial television. This success owes to ATEME’s experience of DVB-T and the unrivalled compression efficiency of the Kyrion MPEG-4 encoders.
“ATEME proposed a very attractive solution for our project” commented Chin-chang Chen, engineering manager, TBS. “This is a complex system, for which we need absolute reliability as a public broadcaster, at an affordable cost. ATEME’s solution came on top against all of our selection criteria.”
“We pack one HD MPEG-4 and 3 SD MPEG-2 channels in less than 15 Mbps, and yet the video quality is superb” added Chao-I Lee, who supervised the deployment of the system at the broadcasting center in Taipei on behalf of the Engineering Department of TBS. “We were also quite impressed with the fast response of ATEME’s support every time we needed their help during launch”.
“We have a very competitive offer for terrestrial broadcasters” said Kim Gravina, APAC Sales Manager, ATEME. “Our ability to deliver top quality systems at a reasonable cost is key to our success, in Taiwan and in other parts of the world.”
ATEME’s solution for terrestrial broadcasting including Kyrion encoders supports mobile, SD and HD, MPEG-2 and MPEG-4, constant bitrate and statistical multiplexing, DVB-T/T2 and ISDB-T. Frost & Sullivan recognized this success as ATEME received the 2012 Market Penetration Leadership Award for the Global Broadcast and DTT Video Encoders Market. In Taiwan, in addition to TBS, Formosa TV (FTV) also tapped ATEME for their migration to HD this year.