Recent Posts tagged with PGA Tour

PGA of America Lays Out Bevy of Digital Offerings for 2020 PGA Championship

With a robust, multichannel digital suite, the PGA of America’s interactive platforms and partners will bring to life the excitement of the 2020 PGA Championship at TPC Harding Park in San Francisco in real-time, from Aug. 3-9. Fans will be able to enjoy the PGA Championship in more ways and for more hours than ever […]  More

BetMGM Becomes Official Betting Operator of the PGA TOUR

BetMGM has signed a multi-year content and marketing relationship to become an Official Betting Operator of the PGA TOUR. By joining the TOUR’s Official Betting Operator program, BetMGM will have rights in the United States to use PGA TOUR marks, rights to advertise within TOUR media and TOUR partner platforms, plus content and video rights […]  More

DraftKings Becomes Official Betting Operator of the PGA TOUR

The PGA TOUR and DraftKings have announced an expansion of their multi-year content and marketing relationship that now designates DraftKings as the first “Official Betting Operator of the PGA TOUR.” In July 2019, DraftKings became the TOUR’s first “Official Daily Fantasy Game of the PGA TOUR” as part of a multi-year, exclusive arrangement.  More

PGA TOUR’s International Tours Starts Series of U.S.-based Events

The PGA TOUR’s International Tours is partnering with LOCALiQ, the Official Digital Marketing Services Firm of the PGA TOUR, to conduct the LOCALiQ Series, a set of tournaments designed for members from PGA TOUR Latinoamérica, Mackenzie Tour – PGA TOUR Canada and PGA TOUR Series-China.  More

FingerWorks Ups Its Telestration Game for Return of PGA Tour

With the PGA Tour back in action, FingerWorks has teed up several enhancements to the telestration tools it provides for the broadcast. With the latest edition of the FingerWorks software, FingerWorks Fusion, and the new Live Social Media interface, the company is providing viewers with deeper analysis of the action on the course than ever […]  More

COVID-Safe SmartCart SVX Relaunches at PGA TOUR’s Travelers Championship

The SmartCart SVX mobile interactive touchscreen system relaunched over the weekend at PGA TOUR’s Travelers Championship. The system served as a live-broadcast-sports presentation, analysis, and interview hub throughout the tournament broadcast, with reporter Amanda Balionis conducting socially distanced player interviews.  More

CBS, Golf Channel See Big Viewership for Return of PGA Tour

CBS Sports’ return to live PGA TOUR golf scored with viewers as Sunday’s coverage of the Charles Schwab Challenge was the tournament’s most-watched final round in 16 years. The final round averaged 3.091 million viewers, an increase of +50% from last year. The national average household rating/share also was up +50% with a 2.1/6. The […]  More

NBC Sports Gears Up for Televised Golf With TaylorMade Driving Relief on May 17

The PGA TOUR, NBC Sports, and Sky Sports will return to televised golf with TaylorMade Driving Relief, centered around a $3 million charity skins match supported by UnitedHealth Group to raise money and awareness for the American Nurses Foundation and CDC Foundation, two organizations helping to lead COVID-19 relief efforts.  More

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