Telairity Names Greg Pine Vice President of Worldwide Sales

Philips Electronics technology and marketing executive Greg Pine has been
appointed vice president, worldwide sales, of Telairity, Inc.

Winner of
two Emmy Awards for video technology and holder of six key patents in both CCD
technology and multimedia recording, Pine will direct the sale of Telairity’s
video compression solutions into both domestic and foreign markets. Telairity’s
real-time encoders are designed for live broadcasts in both standard-definition and high-definition
video, delivered via over-the-air, cable, satellite and Internet systems.
Additional uses are in post-production; video conferencing, and security and

announcement was made by Howard Sachs, Telairity founder, president and CEO.

sales executive with the extraordinary management and technology profile that
Greg possesses is a true rarity in this or any other industry,” said
Sachs. “He speaks the languages of technology and the marketplace.
His skills will serve us well in propelling our video compression solutions across the globe. We’re delighted to welcome
him to the Telairity family.”

“I’m honored to represent Telairity and its innovative SD and HD compression
solutions,” Pine said. “The industry understands that compression is
the key factor that makes the HD revolution financially and technologically
feasible. Telairity’s patented H.264 compression uniquely combines ultra-low latency and reduced bit rate while preserving
crystal clear picture quality: a system that finally enables the industry to
produce flawless, natural live HD broadcasts between studios and remote

In a 25-year career, Pine has occupied a variety of senior-level roles in
executive and product management, as well as senior technology strategist, in
both the
U.S. and

Before joining Telairity, Pine was senior technology strategist at NXP Semiconductors
and managed worldwide demonstrations of the company’s media processing and
set-top boxes. Other key posts included: key developer of the
“Rooster” concept household media server for Philips Digital
Networks; business development and marketing sales manager for Philips Key
Modules; marketing manager of Philips Camera Products, and manager of the
Philips broadcast video camera production facility in Breda, The Netherlands.
Pine also worked for Sony Broadcast as a product specialist and manager,
western region, of the company’s sales rep program.

Pine received two Emmy awards for: the Dynamic Pixel Management concept,
enabling cameras to optimize both 4:3 and 16:9 aspect ratios on the same
camera, and the “Skin Contour Detail” circuit: a patented process for
reducing age lines of on-air talent. He is also holds six Philips patents:
three in CCD sensor development, and three in multimedia recording technology.

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