MyLifeBrand Launches Utah Jazz Community

(, the new social platform which aggregates and manages
users favorite social networks, communities, services and friends all from one
site, announced today to the joy of NBA fans that they have launched a fan
driven Utah Jazz community known as the Jazzbots community.

To join the
community go to or

The online
community powered by MyLifeBrand gives Utah Jazz their first fan-driven online
community which allows fans to create profiles, share photos, video, message
each other and blog about their favorite NBA team. The community was launched
in partnership with the official Utah Jazz fan blog site which
allows fans to contribute to the blog. This community also gives fans of
Fantasy Basketball an entirely new venue on which to interact. Members of the
Utah Jazz community on MyLifeBrand have the added benefit of being able to
manage their other social networks and friends without ever leaving the Utah
Jazz community through their social network aggregation tools.

“We have
found the NBA team Utah Jazz to be a leader in the sports world in the adoption
of social network tools and platforms and in truly memorializing and engaging
their fan base,” said Daniel Scalisi, EVP of MyLifeBrand. “We are thrilled to
be powering their fan community and giving Utah Jazz fans a new platform to

MyLifeBrand, communities have a high degree of customization available to them
ranging from creating community themed video challenges, to community branded
video channels, to geographically positioned channels across a Google-style map
feature. Communities have a higher degree of control, as compared to
traditional social networks, over managing their membership, including a robust
messaging platform and mobile services that allow them to capture new members
to their MyLifeBrand community. MyLifeBrand also rewards both communities and
members with revenue based on membership numbers. Community partners are
rewarded with an ad revenue share and individual members earn rewards points
convertible to cash just for building their friends’ list.

“We looked
at numerous social networks as well as social network tools and solutions,”
said Derrick Daye of The Blake Project, the Brand Consultant charged with the
initiative for the Utah Jazz. “No other social networking solution delivered
the ability for the fans to manage external social networks while in our Utah
Jazz community. With the level of customization MyLifeBrand offers the choice
was clear.

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