WIBC to Separate and Expand News and Sports Programming

radio station WIBC announces that beginning Jan. 7, 2008, its programming will
be separated, with 93.1 FM becoming WIBC-FM and broadcasting a news/talk format,
and 1070 AM broadcasting an all-sports format as an ESPN affiliate. The
transition period begins at noon Eastern today, when 93.1 FM kicks off “93
Days of Christmas,” a format of holiday music.

The move
will allow WIBC to provide the market’s first local news and talk station on FM
radio, along with one of the strongest ESPN Radio signals in the nation.

research shows that we can best grow and serve our audiences by splitting and
extending our programming,” said Tom Severino, vice president and market
manager of Emmis Communications’

radio properties.

is still going to have the biggest radio news team in the state and the best
talk lineup. And as we prepare for the expansion, listeners will have 24- hour
holiday music to enjoy, as well as some fun promotions leading up to the split
on January 7.”

The change
will maximize WIBC’s exclusive broadcasting agreements with the Indianapolis
Colts, the Indiana Pacers, Indianapolis Motor Speedway, the IRL, and Indiana
University Football. “With the power of the 1070 AM signal, more central

Indiana sports fans will
be able to enjoy ESPN Radio,” said Severino. “When you add our
exclusive sports coverage and the best local sports brand in

Indianapolis to ESPN’s programming, listeners
will get the most comprehensive sports coverage the city has ever had.”
Certain sporting events, such as Colts games, the Indy 500 and The Allstate 400
at the Brickyard will continue to be simulcast on 97.1 HANK FM. HANK FM will also
continue to air Indiana University Basketball.

also said that RadioNow, the previous format on 93.1 FM, will continue as a
secondary High Definition Digital Radio channel (93.1HD2) and on the
Internet via streaming technology.

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