IOC Awards Broadcast Rights in Australia

International Olympic Committee (IOC) today announced an agreement with Nine
Network (Nine) and Foxtel for the broadcast rights within Australia for the Vancouver 2010 and London 2012 Olympic Games.

The IOC assessed
the bids it received and selected Nine Network and Foxtel on their capacity to
reach the broadest possible audience on a variety of broadcast platforms and
their commitment to promoting the Olympic Games and the values of the Olympic

on the agreement, IOC President Jacques Rogge said “This is an excellent deal.
Our aim is to ensure that as many people as possible are able to enjoy the
Olympic Games across the world and we look forward to working closely with both
Nine Network and Foxtel to make this possible in

Australia”. IOC Executive Board
member Richard Carri n, who led the negotiations, added “We are very happy with
the outcome of this process, and look forward to building a relationship with
Nine Network and Foxtel after the Beijing Games.”

Network Australia Chief Executive Officer-Elect David Gyngell said: “The bid
for the Olympic rights underscores the longer term commitment to the Network
and the preparedness to invest in content. We believe the London Olympic Games
will be a great event –
London is a solid
cultural fit with our viewing audiences and it is likely to achieve strong
ratings, particularly with the historical links in sporting and cultural terms
Australia and the

United Kingdom.

Foxtel Chief
Executive Kim Williams AM added: “FOXTEL will compliment Nine’s comprehensive
free-to air coverage of the 2010 Olympic Winter Games and 2012 Summer Games by
delivering our subscribers an expanded coverage that will provide an
unparalleled choice of whole live strands of Olympic competition and an
entirely new viewing experience fitting for the finest of all international
sports events.

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