MediaFLO brings Men’s NCAA Tournament Games to Mobile Phones

MediaFLO USA will feature more than 300 live college basketball games this
season including the Men’s College Basketball Tournament games through its FLO
TV service, giving sports enthusiasts the flexibility to catch all of the
action anytime, anywhere from the convenience of their mobile phones.

Together with its content partners CBS Mobile, ESPN Mobile TV and FOX
Mobile, MediaFLO will continue to provide live coverage of many of the top
ranked men’s college basketball match-ups for the rest of the 2008 season, including
championship games across all major conferences. Additionally, MediaFLO
USA will
deliver live coverage of more than 25 women’s college basketball games,
including the Conference and Division 1 and 2 Championship games.

“MediaFLO USA is changing the way sports fans watch sporting events by
giving them the flexibility to watch the biggest games and tournaments of the
year with stunning video and audio quality, right from the convenience of their
mobile phones,” said Gina Lombardi, president, MediaFLO USA. “With a
compelling lineup of some of the most highly anticipated big-time match-ups of
the season, we’re excited to give the huge base of college basketball fans a
new, innovative way to see the game when they can’t be in front of their TVs or
live at the event.”

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