Chyron Names Christina Thomas Senior Account Executive
Chyron announced the appointment of Christina Thomas as senior account executive for the company’s U.S. West Coast sales team. Under her new role, Thomas will be responsible for building and executing strategic sales plans in California, Arizona, Nevada, Oregon, Washington, Utah, Idaho, Hawaii, Montana, Alaska, and Wyoming.
“We are pleased to welcome Christina to our U.S.-based sales team. Her ability to forge customer relationships and break into new markets — combined with her extensive contacts on the West Coast — will be invaluable in her new role here at Chyron,” said Bruce Levine, vice president of North American sales at Chyron. “Christina’s previous experience in the broadcast industry also gives her a first-hand understanding of our customers’ immediate and long-term needs, particularly surrounding production workflow and content delivery.”
Thomas brings experience and knowledge gained from a career in television news production and journalism into broadcast sales. Before joining Chyron, Thomas served as West Coast area manager for Digital Broadcast. While at Digital Broadcast, she managed and developed master control, news, and archiving sales opportunities with a variety of broadcast and media clients, expanding the company’s business with new account wins and initiating a new stream of government business. Previously, Thomas was a newscast producer at KBAK-TV, where she boosted ratings by crafting compelling nightly newscasts.