MSG Varsity Taps NeuLion to Launch Live HD Digital Network for High School Sports

NeuLion has announced a partnership with MSG Varsity to deliver the first ever live and interactive HD digital high school sports experience.

For the 2012-2013 season, over 400 high school games in the New York Metropolitan Area will be made available live online to more than 3 million households in the MSG Varsity market. Using NeuLion’s proprietary Sports Platform, high school games will be delivered in high definition across multiple Internet-connected devices that include laptop, mobile and tablet devices. The service will offer fans complete DVR and instant replay features, highlights and additional content providing sports fans, students and parents a one-of-a-kind high school athletics experience.

NeuLion’s Sports Platform has become the standard solution for the digital delivery of live sports trusted by many of North America’s leading sports brands including the NFL, NHL, NBA, UFC, and MLS. NeuLion’s Sports Platform enables the worldwide delivery of its customer’s content to multiple Internet-connected devices.
MSG Varsity’s new initiative is ideal for parents, sports fans, and family members who cannot be at the game or who want to watch instant replays and slow motion highlights of a great sports moment while sitting in the stands at the game.

The MSG Varsity experience will include multiple camera feeds straight from the athletic field or arena and include NeuLion’s unique Live Editing software tool that enables game highlights to be cut, clipped, and published in realtime. NeuLion’s technology seamlessly distributes all highlights during the live game broadcast allowing for greater interaction and a more engaging experience between the fan and the game.

“One of the greatest benefits MSG Varsity has achieved by working with NeuLion is the fact that our viewers can experience a live high school sporting event just like the pros. We can offer our fans access on or off the field, all in HD and completely interactive. It’s a great time to be an Optimum subscriber,” said Jonathan McCarthy, VP of Digital Platforms at MSG Varsity.

“Watching high school sports online has never been more incredible. We are excited about our partnership with MSG Varsity,” said Chris Wagner Executive Vice President of NeuLion. “Networks like MSG Varsity are always looking for new ways to give their viewers the best interactive experience. NeuLion’s cutting-edge technology allows high school fans and parents to choose how, when and where they want to watch their team play; be it on an iPad, laptop, iPhone or Android device. Now you can replay favorite moments of the game including your son’s touchdown or your daughter’s three point basket and encourage their uncles, aunts, cousins, grandparents and friends to celebrate in the success or activity. I wish we had this when my kids played high school sports.”

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