Aereo's Last Minute Moves Before the Legal Fight of Its Life
Adweek.com reports that Aereo is trying some last-minute moves to rally consumers behind its streaming TV technology just days before it defends its system before the Supreme Court next week.
The pay-TV upstart today launched protectmyantenna.org, an education and advocacy site where Aereo’s subscribers and consumers can learn about Aereo’s legal defense and access all its legal briefs.
The site popped up hours after Aereo’s financial backer, Barry Diller, penned a Wall Street Journal op-ed blasting his former broadcast cronies. Aereo’s founder and CEO Chet Kanojia, has also been busy, showing off one of its rooftop antenna farms to Tech Crunch and sitting down to an interview with Yahoo’s Katie Couric.
Aereo’s entire business model is on the line, resting in the hands of nine Supreme Court justices who aren’t likely to visit the website.