NAB 2017

NAB 2017: ChyronHego hails “graphics rendering firepower” of new Click Effects PRIME

Jesper Gawell, Chief Marketing Officer of ChyronHego

“We love NAB!” declared Jesper Gawell, Chief Marketing Officer of ChyronHego, at the start of an enthusiastic NAB Show presentation that underlined the company’s continued eminence in the development of solutions for the broadcast and sports industries.

In terms of the new solutions unveiled, it was Click Effects PRIME that dominated the session. Billed as a highly integrated, turnkey graphics authoring solution for live arena- and stadium-based AV presentations. The new offering unites two existing and widely-deployed solution, namely: the PRIME graphics ecosystem and the Click Effects CrossFire and Blaze solutions with their arena graphics generation and custom digital display control.

The move follows the acquisition of Click Effects in 2016, since which time ChyronHego has working both to “take the CrossFire and Blaze technologies to the next level” and deliver a fully integrated ChyronHego solution.

Click Effects CrossFire offers graphics authoring tools for video and audio playback and replay, character generation, DVEs, and many other graphics capabilities, whilst the Blaze system makes it possible to control and manage multiple LED displays of different sizes at the same time or independently. Both solutions deliver operator-friendly capabilities through a consistent and intuitive user interface.

Click Effects PRIME creates an integration of CrossFire and Blaze with ChyronHego’s 64-bit, all-software PRIME rendering engine and authoring environment. As a result, users are able to take advantage of PRIME features including real-time rendering of dynamic and data-bound 3D objects with tools such as shaders, lights, materials and video texturing.

Other expanded capabilities include the ability to create an infinite amount of custom, real-time wipe and displacement transitions for video and graphics, as well as real-time lights and reflections, real-time video mosaics, and four-point loop playback control for clips.

Meanwhile, hooks to ChyronHego’s real-time player and ball-tracking products enable Click Effects PRIME users to create the same kind of play-by-play video analysis that viewers are used to seeing on sports television broadcasts.

Accommodation of both existing and emerging workflows is ensured by support for 4K video with very low latency on both inputs and outputs, with up to four channels of HD-SDI key/fill playout and up to eight channels of HD-SDI video playout. With up to eight HD-SDI video inputs, the solution supports mixed resolutions for all inputs and outputs.

Gawell added: “With Click Effects PRIME, the overriding theme is integration — with other CrossFire/Blaze graphics, other PRIME graphics, and other ChyronHego solutions, including our new Live Assist Panels. By accessing Click Effects PRIME through the same GUI and workflows they’ve come to love from CrossFire and Blaze, users can supercharge their arena presentations with the graphics firepower for which PRIME is known. With sports fans paying a premium for tickets to live sports events, there is demand for an ever-more-sophisticated A/V experience once inside the stadium. With Click Effects PRIME, venue managers can build an in-arena experience that rivals anything viewers have ever seen on sports broadcasts.”

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