Venue Edge Provides In-Venue Experience for the Las Vegas Bowl

Venue Edge (VE) has announced its new partnership with the Las Vegas Bowl, which hosts both the Vegas Kickoff Classic and the Las Vegas Bowl.

Prior to the start of the Vegas Kickoff Classic that took place at Allegiant Stadium on September 4, Venue Edge created a theme and look and also developed animations and content for the LED video boards and numerous ribbon boards throughout the facility. VE, working with Position Sports, provided additional support for the game-day presentation to create an atmosphere that leveraged all the new technology in Allegiant Stadium.

The inaugural Vegas Kickoff Classic match-up featured the Brigham Young University Cougars and the Arizona Wildcats. After a one-year hiatus due to the CoVid-19 pandemic, the Las Vegas Bowl will return to a new home, Allegiant Stadium, and this year’s match-up will pit a Pac-12 team versus a Big Ten team on December 30.

“The Vegas Kickoff Classic team, along with Position Sports, are great partners,” says Venue Edge Founder David Saphirstein. “We collaborated with each extraordinarily talented group to create a look and atmosphere reflecting the amazing stadium while displaying its innovative technology.”

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