Univision Signs Deal to Turn TUDN Into the Official Spanish-Language Radio Partner of Major League Baseball
Univision’s TUDN and Major League Baseball have announced a multi-year agreement naming TUDN Radio the official Spanish-language radio partner of MLB in the U.S. and Puerto Rico.
The deal brings fans exclusive Spanish-language coverage on TUDN Radio of select games throughout the MLB Postseason and all the action from each World Series contest. Additionally, TUDN Radio will produce Desde el Diamante (From the Diamond), a daily, 60-minute radio program dedicated to the latest news and information around Major League Baseball. In 2022, TUDN Radio will also be home to select regular season games, as well as Major League Baseball’s annual Home Run Derby and All-Star Game.
“We are thrilled to partner with Major League Baseball to deliver coverage of America’s pastime to Spanish-speaking audiences around the country,” says Jesus Lara, President, Univision Radio. “This deal showcases our commitment to growing the sport with our broad fan base on a national level, and complements the exclusive, world-class local team coverage that Univision stations are known for.”
Coverage begins during the Wild Card round, as the New York Yankees meet the Boston Red Sox at Fenway Park today, October 5, at 8:08 p.m. ET and the St. Louis Cardinals travel to Los Angeles to face the Dodgers tomorrow, October 6, at 8:10 p.m. ET. Jose L. Napoles, Jesus Acosta, Alberto “El Beto” Ferreiro, and Luis Quiñones will serve as TUDN Radio’s broadcast team. TUDN Radio is accessible via the TUDN app, Uforia app, and radio affiliates. The TUDN Radio broadcast schedule will be updated throughout the playoffs and is available to view here.
“We’re excited to start our Postseason with Univision’s TUDN Radio as our official Spanish-language partner in the U.S.,” says Dominick Balsamo, MLB Senior Vice President, Global Media & Business Development. “With a live daily show devoted to the latest news around the league, in addition a first-class presentation of national game broadcasts, we’re sure our fans will enjoy the complete coverage that TUDN is set to deliver.”
The deal joins Univision’s portfolio of existing baseball rights in major local markets, where the company already serves as the exclusive Spanish-language flagship station and radio broadcast rightsholder for the Arizona Diamondbacks (KHOV 105.1 FM), Chicago Cubs and Chicago White Sox (WRTO 1200 AM), Houston Astros (TUDN 93.3 FM), Los Angeles Dodgers (KTNQ 1020 AM), Miami Marlins (Radio Mambi WAQI 710 AM), New York Mets (WADO 1280 AM & Que Buena 92.7 FM), and Texas Rangers (KFLC 1270 AM).